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Ads Archive / AdMirror / Greatest killers (portrait)

Creativity comes from the spark of an idea: but what causes the spark? It can be a word or an image, an idea or event: and sometimes different sparks can lead to the same result.


Here you can see similar ideas played out by different agencies. Before you shout 'plagiarism!' however, remember that coincidence can be a tricky topic. It's often impossible to know where the ideas come from, or who had the idea first.


We think the truth can only ever be told by the creative teams involved...



«« Adhesive tape art Greatest killers (portrait) Wind raising the skirt »»

Unimed: Hittler

Prints, Outdoor, Ads Unimed: Hittler, , F / NAZCA SAATCHI & SAATCHI,
See full size 692x1200 px
Released: May 2008
Avertiser: UNIMED
Agency: F / NAZCA SAATCHI & SAATCHI
Country: Brazil
Category: Public health & safety
Tags: Social Advertising , Greatest killers (portrait) , Creative review , Quit Smoking , Best anti-smoking ads

Smoking kills more people than Adolf Hitler and Bin Laden ever did. That is the key message in this anti-smoking campaign from Brazil: Cigarro Mata Mais (Smoking kills more). Cigarettes are used as the medium to create both non-moving and moving images.
The campaign not only contains 2 print ads and a video, the ‘art against smoking’ was also done live last months in São Paulo Brazil. See the video below.
Cigarro Mata Mais is funded by Unimed, the Brazilian insurance company.
More images from the live action at Flickr .

Agency: F/Nazca Saatchi & Saatchi, Brazil

Creative Directors: Fabio Fernandes, Eduardo Lima.
Art Director: Airton Carmignani
Copywriters: Eduardo Lima, Ricardo Jones

Unimed: Bin Laden

Prints, Outdoor, Ads Unimed: Bin Laden, , F / NAZCA SAATCHI & SAATCHI,
See full size 692x1200 px
Released: May 2008
Avertiser: UNIMED
Agency: F / NAZCA SAATCHI & SAATCHI
Country: Brazil
Category: Public health & safety
Tags: Social Advertising , Greatest killers (portrait) , Creative review , Quit Smoking , Best anti-smoking ads

Smoking kills more people than Adolf Hitler and Bin Laden ever did. That is the key message in this anti-smoking campaign from Brazil: Cigarro Mata Mais (Smoking kills more). Cigarettes are used as the medium to create both non-moving and moving images.
The campaign not only contains 2 print ads and a video, the ‘art against smoking’ was also done live last months in São Paulo Brazil. See the video below.
Cigarro Mata Mais is funded by Unimed, the Brazilian insurance company.
More images from the live action at Flickr .

Agency: F/Nazca Saatchi & Saatchi, Brazil

Creative Directors: Fabio Fernandes, Eduardo Lima.
Art Director: Airton Carmignani
Copywriters: Eduardo Lima, Ricardo Jones

África Directo: Mosquito Stalin

Prints, Outdoor, Ads África Directo: Mosquito Stalin, MALARIA AWARENESS MESSAGE, SRA RUSHMORE,
See full size 776x1097 px
Released: May 2008
Avertiser: Africa Directo
Brand name: MALARIA AWARENESS MESSAGE
Agency: SRA RUSHMORE
Country: Spain
Category: Public health & safety
Public awareness messages
Tags: Social Advertising , Prints , Greatest killers (portrait) , Best of the month

Client: África Directo
Agency: Sra. Rushmore
Executive Creative Director: Miguel García Vizcaíno
Creative Director: Paco Conde
Art Director: Ana Delgado,
Marta Herradura
Copywriter: Paco Conde

África Directo: Mosquito Hitler

Prints, Outdoor, Ads África Directo: Mosquito Hitler, MALARIA AWARENESS MESSAGE, SRA RUSHMORE,
See full size 776x1097 px
Released: April 2008
Avertiser: Africa Directo
Brand name: MALARIA AWARENESS MESSAGE
Agency: SRA RUSHMORE
Country: Spain
Category: Public health & safety
Public awareness messages
Tags: Social Advertising , Prints , Greatest killers (portrait)

Client: África Directo
Agency: Sra. Rushmore
Executive Creative Director: Miguel García Vizcaíno
Creative Director: Paco Conde
Art Director: Ana Delgado,
Marta Herradura
Copywriter: Paco Conde

«« Adhesive tape art Greatest killers (portrait) Wind raising the skirt »»