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Ads Archive / AdMirror / Kids have nothing to do

Creativity comes from the spark of an idea: but what causes the spark? It can be a word or an image, an idea or event: and sometimes different sparks can lead to the same result.


Here you can see similar ideas played out by different agencies. Before you shout 'plagiarism!' however, remember that coincidence can be a tricky topic. It's often impossible to know where the ideas come from, or who had the idea first.


We think the truth can only ever be told by the creative teams involved...



«« Fishy human Kids have nothing to do Transparent billboard »»

Energizer Lithium Batteries: Pants

Prints, Outdoor, Ads Energizer Lithium Batteries: Pants, ENERGIZER BATTERIES, DDB SOUTH AFRICA,
See full size 1191x836 px
Released: June 2008
Avertiser: ENERGIZER
Brand name: ENERGIZER BATTERIES
Agency: DDB SOUTH AFRICA
Country: South Africa
Category: Home electronics & audio-visual
Awards: Clio 2008 Print Gold , Cannes Lions 2008 Press Grand Prix
Tags: Prints , Award show winner , Cannes 2008 , Kids have nothing to do , 50+ YEARS OF CANNES LIONS GRANDS PRIX , Creative review , Selected best batteries ads , Work

Never let their toys die.
The world's longest lasting battery.
Energizer

The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.

Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen

Energizer Lithium Batteries: Dog

Prints, Outdoor, Ads Energizer Lithium Batteries: Dog, , DDB SOUTH AFRICA,
See full size 1024x715 px
Released: February 2008
Avertiser: ENERGIZER
Agency: DDB SOUTH AFRICA
Country: South Africa
Category: Home electronics & audio-visual
Awards: Cannes Lions 2008 Press Grand Prix
Tags: Cannes 2008 , Kids have nothing to do , Creative review , Selected best batteries ads

Never let their toys die.
The world's longest lasting battery.
Energizer

The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.

Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen

Energizer Lithium Batteries: Spit

Prints, Outdoor, Ads Energizer Lithium Batteries: Spit, ENERGIZER BATTERIES, DDB SOUTH AFRICA,
See full size 1191x836 px
Released: February 2008
Avertiser: ENERGIZER
Brand name: ENERGIZER BATTERIES
Agency: DDB SOUTH AFRICA
Country: South Africa
Category: Home electronics & audio-visual
Awards: Cannes Lions 2008 Press Grand Prix
Tags: Prints , Cannes 2008 , Kids have nothing to do , Creative review , Selected best batteries ads , Work

Never let their toys die.
The world's longest lasting battery.
Energizer

The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.

Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen

Energizer Lithium Batteries: Park

Prints, Outdoor, Ads Energizer Lithium Batteries: Park, ENERGIZER BATTERIES, DDB SOUTH AFRICA,
See full size 1191x836 px
Released: February 2008
Avertiser: ENERGIZER
Brand name: ENERGIZER BATTERIES
Agency: DDB SOUTH AFRICA
Country: South Africa
Category: Home electronics & audio-visual
Awards: Cannes Lions 2008 Press Grand Prix
Tags: Prints , Cannes 2008 , Kids have nothing to do , Creative review , Selected best batteries ads , Work

Never let their toys die.
The world's longest lasting battery.
Energizer

The brief was to increase sales of Energizer Lithium Batteries over the Christmas period. Target audience being parents, due to the amount of batteries being purchased over the Christmas period, namely for toys.

Advertising Agency: DDB South Africa
Creative Director: Gareth Lessing
Art Director: Julie Maunder
Copywriter: Kenneth van Reenen

Nickelodeon: Keep them entertained

Prints, Outdoor, Ads Nickelodeon: Keep them entertained, , TBWA\CHIAT\DAY New York,
See full size 1300x970 px
Released: June 2005
Avertiser: NICKELODEON
Agency: TBWA\CHIAT\DAY New York
Country: USA
Category: Publications & media
Tags: Kids have nothing to do

Agency: TBWA\CHIAT\DAY
Art Director: Marcus Rebeschini

Nickelodeon: Keep them entertained

Prints, Outdoor, Ads Nickelodeon: Keep them entertained, , TBWA\SINGAPORE,
See full size 1346x1005 px
Released: June 2005
Avertiser: NICKELODEON
Agency: TBWA\SINGAPORE
Country: SINGAPORE
Category: Publications & media
Tags: Kids have nothing to do

ECD: Marcus Rebeschini, Robert Kleman
Art Director: Marcus Rebeschini
Copy Writer: Robert Kleman

Nickelodeon: Keep them entertained

Prints, Outdoor, Ads Nickelodeon: Keep them entertained, , TBWA\SINGAPORE,
See full size 1050x1407 px
Released: June 2005
Avertiser: NICKELODEON
Agency: TBWA\SINGAPORE
Country: SINGAPORE
Category: Publications & media
Tags: Kids have nothing to do

ECD: Marcus Rebeschini, Robert Kleman
Art Director: Marcus Rebeschini
Copy Writer: Robert Kleman

Nickelodeon: Keep them entertained

Prints, Outdoor, Ads Nickelodeon: Keep them entertained, , TBWA\SINGAPORE,
See full size 1346x1005 px
Released: June 2005
Avertiser: NICKELODEON
Agency: TBWA\SINGAPORE
Country: SINGAPORE
Category: Publications & media
Tags: Kids have nothing to do

ECD: Marcus Rebeschini, Robert Kleman
Art Director: Marcus Rebeschini
Copy Writer: Robert Kleman

CAT

Prints, Outdoor, Ads CAT, PLAY-DOH, DPZ,
See full size 600x413 px
Released: October 2004
Avertiser: ESTRELA TOYS
Brand name: PLAY-DOH
Agency: DPZ
Country: Brazil
Category: Entertainment & leisure
Tags: Kids have nothing to do

Account Supervisor: Angelica Armentano

Advertiser Supervisor: Aires Fernandes

Photographer: Paulo Mancini

Team: Jose Zaragoza/Carlos Rocca,Juliano Ribas,Rafael Urenha

BOY

Prints, Outdoor, Ads BOY, PLAY-DOH, DPZ,
See full size 600x413 px
Released: October 2004
Avertiser: ESTRELA TOYS
Brand name: PLAY-DOH
Agency: DPZ
Country: Brazil
Category: Entertainment & leisure
Tags: Kids have nothing to do

Account Supervisor: Angelica Armentano

Advertiser Supervisor: Aires Fernandes

Photographer: Paulo Mancini

Team: Jose Zaragoza/Carlos Rocca,Juliano Ribas,Rafael Urenha


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