Tags: Work (Tag), Prints (Tag), Product sex (Tag)

Credits:

Pheromone infused hair gel. For better chemistry.

Advertising Agency: BBDO, West San Francisco, USA
Creative Director: Jim Lesser
Art Director: Reece Hoverkamp
Copywriter: Jack Harding
Photographer: Michael Lamotte

Tags: Work (Tag), Prints (Tag), Product sex (Tag)

Credits:

Pheromone infused hair gel. For better chemistry.

Advertising Agency: BBDO, West San Francisco, USA
Creative Director: Jim Lesser
Art Director: Reece Hoverkamp
Copywriter: Jack Harding
Photographer: Michael Lamotte

Tags: Toiletries and Pharmaceuticals (Tag), Work (Tag), Prints (Tag), Figures from the condoms (Tag), Best of the month (Tag), Creative review (Tag), Product sex (Tag), Part of Durex history (Tag)

Credits:

Product : Durex Condoms
Agency : Ogilvy RedCard
Country : Singapore
Creatives : Paul Anderson (Creative Director)
Elyn Wong (Art Director)
Jo Collings (Copywriter)

Tags: Toiletries and Pharmaceuticals (Tag), Work (Tag), Prints (Tag), Figures from the condoms (Tag), Creative review (Tag), Product sex (Tag), Part of Durex history (Tag)

Credits:

Product : Durex Condoms
Agency : Ogilvy RedCard
Country : Singapore
Creatives : Paul Anderson (Creative Director)
Elyn Wong (Art Director)
Jo Collings (Copywriter)

Tags: Toiletries and Pharmaceuticals (Tag), Work (Tag), Prints (Tag), Figures from the condoms (Tag), Creative review (Tag), Product sex (Tag), Best of the month (Tag), Part of Durex history (Tag)

Credits:

Product : Durex Condoms
Agency : Ogilvy RedCard
Country : Singapore
Creatives : Paul Anderson (Creative Director)
Elyn Wong (Art Director)
Jo Collings (Copywriter)

Tags: Work (Tag), Prints (Tag), outdoor (Tag), Scandal advertising (Tag), cigarettes (Tag), cigarettes (Tag), cigarette (Tag), Personal effects - including perfumes, tobacco & luxury items (Tag), Prints (Tag), Product sex (Tag)

Credits:

This controversial print advertisement was launched by Kiss cigarette in Israel as it brand promotional campaign. The Health Ministry of Israel had filed a formal complaint against this series of advertisements. The complaint alleged that the cigarette-packet figures bear a resemblance to human beings and consequently the images violated the law against the use of human figures in tobacco advertising. It also alleged that that the essential health warnings, which must take up one third of the surface area of cigarette packets, were absent. The campaign had also attracted complaints on the ground that the advertisements were obscene.

On the other hand, the agency responsible for the advertisements contended in its defense that the advertisements were ‘works of art’ and insisted that the figures appeared in advertisements were not actual and hence it cannot be treated as illicit. The agency maintained that those in the intended audience for the adverts would not be offended by the images.

However, after the Health Ministry’s complaint, the agency was held guilty of using human figures to advertise tobacco and it was fined.

Tags: Work (Tag), Prints (Tag), outdoor (Tag), Scandal advertising (Tag), cigarettes (Tag), cigarettes (Tag), cigarette (Tag), Personal effects - including perfumes, tobacco & luxury items (Tag), Prints (Tag), Product sex (Tag)

Credits:

This controversial print advertisement was launched by Kiss cigarette in Israel as it brand promotional campaign. The Health Ministry of Israel had filed a formal complaint against this series of advertisements. The complaint alleged that the cigarette-packet figures bear a resemblance to human beings and consequently the images violated the law against the use of human figures in tobacco advertising. It also alleged that that the essential health warnings, which must take up one third of the surface area of cigarette packets, were absent. The campaign had also attracted complaints on the ground that the advertisements were obscene.

On the other hand, the agency responsible for the advertisements contended in its defense that the advertisements were ‘works of art’ and insisted that the figures appeared in advertisements were not actual and hence it cannot be treated as illicit. The agency maintained that those in the intended audience for the adverts would not be offended by the images.

However, after the Health Ministry’s complaint, the agency was held guilty of using human figures to advertise tobacco and it was fined.

Tags: Figures from the condoms (Tag), Product sex (Tag)

Credits:

Creators Copywriter: S. LUCERO Art Director: CHANEL BASUALDO Account Supervisor: SERGIO BELGRANO Advertiser Supervisor: A. KOPELOWICZ Creative Director: PABLO DEL CAMPO Photographer: DANIEL MAESTRI Typographer: Illustrator: Entrant Company: Creative Team: Other:

Tags: Figures from the condoms (Tag), Product sex (Tag)

Credits:

Creators Copywriter: D. LIVACHOFF Art Director: CHANEL BASUALDO Account Supervisor: SERGIO BELGRANO Advertiser Supervisor: A. KOPELOWICZ Creative Director: PABLO DEL CAMPO Photographer: DANIEL MAESTRI Typographer: Illustrator: Entrant Company: Creative Team: Other:

Tags: Figures from the condoms (Tag), Product sex (Tag)

Credits:

Creators Copywriter: D. LIVACHOFF Art Director: CHANEL BASUALDO Account Supervisor: SERGIO BELGRANO Advertiser Supervisor: A. KOPELOWICZ Creative Director: PABLO DEL CAMPO Photographer: DANIEL MAESTRI Typographer: Illustrator: Entrant Company: Creative Team: Other: