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Ads Archive / AdMirror / Someone inside billboard

Creativity comes from the spark of an idea: but what causes the spark? It can be a word or an image, an idea or event: and sometimes different sparks can lead to the same result.


Here you can see similar ideas played out by different agencies. Before you shout 'plagiarism!' however, remember that coincidence can be a tricky topic. It's often impossible to know where the ideas come from, or who had the idea first.


We think the truth can only ever be told by the creative teams involved...

«« Printed cracks Someone inside billboard Manhole »»

Foundation Abbé Pierre: Bad

Prints, Outdoor, Ads Foundation Abbé Pierre: Bad, , BDDP & FILS,
See full size 1400x990 px
Released: January 2009
Avertiser: Foundation Abbe Pierre
Agency: BDDP & FILS
Country: France
Awards: Cannes Lions 2009 Outdoor Bronze
Tags: Someone inside billboard , Creative outdoor , Social Advertising , Award show winner , Cannes Lions 2009

A "Guerillla Marketing" Approach

The Objective:
Raise awareness among the general public and the government of the bad housing crisis in France. This guerilla operation launched The Abbe Pierre Foundation's annual Decent Housing campaign.

Advertising Agency: BDDP & Fils, Paris, France

Account Supervisors: Laurence Petolat-Vivares, Irache Martinez, Cyril Champaud
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Ronan Merot
Art buyers: Marie Ferrara, Elise Kubler

Serve: Bus shelter

Prints, Outdoor, Ads Serve: Bus shelter, FAMILY VIOLENCE HELPLINE, Serve,
See full size 1200x849 px
Released: January 2008
Brand name: FAMILY VIOLENCE HELPLINE
Agency: Serve
Country: USA
Category: Public awareness messages
Tags: Someone inside billboard , Social Advertising , Creative outdoor , Creative review , Public awareness advertising: child abuse , Creative ads on bus shelters

If only every child could escape sexual abuse.

Advertising Agency: SERVE, Milwaukee, USA
Creative Director: Gary Mueller
Art Directors: Laure Arthur, Jody Spychalla
Copywriter: Morgan Kuchnia
Photographer: Jeff Salzer
Other additional credits: Sara Dahmen, Heather Aldrich

MER soft drink: Making out

Prints, Outdoor, Ads MER soft drink: Making out, MER, STORAKERS McCANN,
See full size 1200x849 px
Released: December 2007
Brand name: MER
Agency: STORAKERS McCANN
Country: Sweden
Category: Non-alcoholic drinks
Tags: Someone inside billboard

Advertising Agency: Storåkers McCann, Stockholm, Sweden
Art Director: Mitte Blomqvist
Copywriter: Mia Cederberg
Photographer: Ragnhild Fors / Folio Management
Other Additional Credits: Michael Storåkers, Philip Berman, Lisa Rådberg, Maria Widemar, Ylva Krantz

BRIS: Help us receive more calls

Prints, Outdoor, Ads BRIS: Help us receive more calls, , FORSMAN & BODENFORS,
See full size 900x1200 px
Released: December 2007
Avertiser: BRIS
Agency: FORSMAN & BODENFORS
Country: Sweden
Tags: Work , Creative outdoor , Someone inside billboard

Thousands of children can't be reached. Help us receive more calls.

Advertising Agency: Forsman&Bodenfors, Gothenburg, Sweden

Photographer: Marcus Ohlsson

BRIS: Help us receive more calls

Prints, Outdoor, Ads BRIS: Help us receive more calls, , FORSMAN & BODENFORS,
See full size 900x1200 px
Released: December 2007
Avertiser: BRIS
Agency: FORSMAN & BODENFORS
Country: Sweden
Tags: Work , Creative outdoor , Someone inside billboard

Thousands of children can't be reached. Help us receive more calls.

Advertising Agency: Forsman&Bodenfors, Gothenburg, Sweden

Photographer: Marcus Ohlsson

BRIS: Help us receive more calls

Prints, Outdoor, Ads BRIS: Help us receive more calls, , FORSMAN & BODENFORS,
See full size 900x1200 px
Released: December 2007
Avertiser: BRIS
Agency: FORSMAN & BODENFORS
Country: Sweden
Tags: Work , Creative outdoor , Someone inside billboard

Thousands of children can't be reached. Help us receive more calls.

Advertising Agency: Forsman&Bodenfors, Gothenburg, Sweden

Photographer: Marcus Ohlsson

Preserve Planet: Monkey

Prints, Outdoor, Ads Preserve Planet: Monkey, Preserve Planet, DDB COSTA RICA,
See full size 942x1200 px
Released: November 2007
Brand name: Preserve Planet
Agency: DDB COSTA RICA
Country: COSTA RICA
Category: Public awareness messages
Tags: Someone inside billboard , Social Advertising , Creative outdoor , Transparent billboard , Work

If you love animals keep them wild.
PreservePlanet.org

Avertising Agency: DDB, Costa Rica
Creative Director: Manuel Travisany
Art Directors: Manuel Travisany, Juan José Ulate
Copywriter: Manuel Travisany
Illustrator: Carlos Redondo
Additional credits: EUCOR, Alex Zuñiga, Johnny Gamboa

Preserve Planet: Pizote

Prints, Outdoor, Ads Preserve Planet: Pizote, Preserve Planet, DDB COSTA RICA,
See full size 942x1200 px
Released: November 2007
Brand name: Preserve Planet
Agency: DDB COSTA RICA
Country: COSTA RICA
Category: Public awareness messages
Tags: Someone inside billboard , Social Advertising , Creative outdoor , Transparent billboard , Work

If you love animals keep them wild.
PreservePlanet.org

Avertising Agency: DDB, Costa Rica
Creative Director: Manuel Travisany
Art Directors: Manuel Travisany, Juan José Ulate
Copywriter: Manuel Travisany
Illustrator: Carlos Redondo
Additional credits: EUCOR, Alex Zuñiga, Johnny Gamboa

SGIC Insurance: Barry

Prints, Outdoor, Ads SGIC Insurance: Barry, , JAM, Adelaide,
See full size 1200x831 px
Released: November 2007
Avertiser: SGIC
Agency: JAM, Adelaide
Country: AUSTRALIA
Category: Investment, insurance & property development
Tags: Work , outdoor , Creative outdoor , Someone inside billboard

We're fiercely competitive.

Advertising Agency: Jam, Adelaide, Australia
Creative Director: Jim Robinson
Art Director: Becq Hinton
Copywriter: Andrew Bensley
Photographer: Mike Annese
Client Services Director: Greg Kavanagh

Amnesty International: Prisoner, 1

Prints, Outdoor, Ads Amnesty International: Prisoner, 1, Amnesty International, TBWA\,
See full size 1026x1400 px
Released: September 2007
Avertiser: AMNESTY INTERNATIONAL
Brand name: Amnesty International
Agency: TBWA\
Country: Poland
Category: Public awareness messages
Tags: Prints , PUBLIC HEALTH & SAFETY , Guerilla , Social Advertising , Work , Creative outdoor , Someone inside billboard , Creative review , Amnesty International noted ads

Thousands are held prisoners for their beliefs in places worse than this. Write until you free them all.
Amnesty International

Advertising Agency: TBWA, Warsaw, Poland
Creative Director: Pawel Borowski
Art Directors: Sunil Nair, Malgorzata Koterba
Copywriters: Tomasz Gazda, Sunil Nair
Photographer: Szymon Swietochowski

Amnesty International: Prisoner, 2

Prints, Outdoor, Ads Amnesty International: Prisoner, 2, Amnesty International, TBWA\,
See full size 1026x1400 px
Released: September 2007
Avertiser: AMNESTY INTERNATIONAL
Brand name: Amnesty International
Agency: TBWA\
Country: Poland
Category: Public awareness messages
Tags: Prints , PUBLIC HEALTH & SAFETY , Guerilla , Social Advertising , Work , Creative outdoor , Someone inside billboard , Creative review , Amnesty International noted ads

Thousands are held prisoners for their beliefs in places worse than this. Write until you free them all.
Amnesty International

Advertising Agency: TBWA, Warsaw, Poland
Creative Director: Pawel Borowski
Art Directors: Sunil Nair, Malgorzata Koterba
Copywriters: Tomasz Gazda, Sunil Nair
Photographer: Szymon Swietochowski

Amnesty International: Prisoner, 3

Prints, Outdoor, Ads Amnesty International: Prisoner, 3, Amnesty International, TBWA\,
See full size 1026x1400 px
Released: September 2007
Avertiser: AMNESTY INTERNATIONAL
Brand name: Amnesty International
Agency: TBWA\
Country: Poland
Category: Public awareness messages
Tags: Prints , PUBLIC HEALTH & SAFETY , Guerilla , Social Advertising , Work , Creative outdoor , Someone inside billboard , Creative review , Amnesty International noted ads

Thousands are held prisoners for their beliefs in places worse than this. Write until you free them all.
Amnesty International

Advertising Agency: TBWA, Warsaw, Poland
Creative Director: Pawel Borowski
Art Directors: Sunil Nair, Malgorzata Koterba
Copywriters: Tomasz Gazda, Sunil Nair
Photographer: Szymon Swietochowski

Legends condoms: Girl

Prints, Outdoor, Ads Legends condoms: Girl, Legends condoms, CLEMENGER BBDO,
See full size 848x1200 px
Released: July 2006
Brand name: Legends condoms
Agency: CLEMENGER BBDO
Country: AUSTRALIA
Category: Toiletries & pharmaceuticals
Tags: Someone inside billboard , Creative review

Legends condoms.
Protect yourself.

Agency: Clemenger BBDO, Sydney
Creative Director: Danny Searle
Copywriter: Robbie Brammall
Art Director: Ant Hatton
Photographer: Jimmy Fok
Typographer: Louis Huosien

Legends condoms: Bear

Prints, Outdoor, Ads Legends condoms: Bear, Legends condoms, CLEMENGER BBDO,
See full size 848x1200 px
Released: July 2006
Brand name: Legends condoms
Agency: CLEMENGER BBDO
Country: AUSTRALIA
Category: Toiletries & pharmaceuticals
Tags: Someone inside billboard , Creative review

Legends condoms.
Protect yourself.

Agency: Clemenger BBDO, Sydney
Creative Director: Danny Searle
Copywriter: Robbie Brammall
Art Director: Ant Hatton
Photographer: Jimmy Fok
Typographer: Louis Huosien

Legends condoms: Twins

Prints, Outdoor, Ads Legends condoms: Twins, Legends condoms, CLEMENGER BBDO SYDNEY,
See full size 848x1200 px
Released: June 2006
Brand name: Legends condoms
Agency: CLEMENGER BBDO SYDNEY
Country: AUSTRALIA
Category: Toiletries & pharmaceuticals
Tags: Someone inside billboard

Legends condoms.
Protect yourself.

Agency: Clemenger BBDO, Sydney
Creative Director: Danny Searle
Copywriter: Robbie Brammall
Art Director: Ant Hatton
Photographer: Jimmy Fok
Typographer: Louis Huosien

"Day Watch" Movie

Prints, Outdoor, Ads "Day Watch" Movie, , ,
See full size 800x600 px
Released: December 2005
Country: Russia
Category: Entertainment & leisure
Tags: Someone inside billboard

Креатив — студия «ОРТ Дизайн», Размещение — News Outdoor.

Рекламная кампания нового фильма проходит на световых коробах, что позволяет обеспечить интересные визуальные эффекты ночью.

В светлое время суток реклама больше похожа на тизинговый постер с надписью «Дневной дозор» на белом фоне. Однако, когда ночью включается подсветка, становятся видны фигуры, выходящие «из сумрака».

«« Printed cracks Someone inside billboard Manhole »»

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