Brief: Everyone wants a way to make the car safer. Place alarms, films, etc. But these methods, however to help prevent, not prevent vehicle theft. The best way to minimize damage is to have insurance.
Solution: We created a "pamphlet" that simulates a mad dog in the car window, as if taking care of the car. On the back is the following text: "Is there a better way to take care of your car. Insure it. "
Advertising Agency: Beats, Curitiba, Brazil
Creative Director / Copywriter: Sulivan Cruz
Art Director: Edson Vaz
The Ambient Advert titled Dog was done by Beats, Brazil advertising agency for product: Itupava Seguros (brand: Itupava Seguros) in Brazil. It was released in the Feb 2012.