The idea was to call attention to the consequences of nicotin consumption in a drastical and surprising way and create motivation for quitting smoking.
Advertising Agency: Mediaplus, Munich, Germany
Creative Director / Art Director: Ekki Frenkler
Copywriter: Frank Seiler
Illustrators: Michael Haggenmüller, Hans Zieringer
Photographer: Alan Grund
The Ambient Advert titled Smoking taxi was done by Mediaplus advertising agency for product: Lutz Mehlhorn (brand: Lutz Mehlhorn) in Germany. It was released in the Jul 2011.
Ambient