20 theses on good graphic design, backed up by 40 multi-award-winning projects.
Describe the brief from the client
40 award-winning design projects.
20 provocative design theses.
1 style-defining design agency.
Describe the creative solution to the brief/objective.
This book is far more than just a showcase for one of the most successful design agencies in the world.
A manifesto for good design and the attitude, commitment and passion that goes with it.
It provides form and strategy, motivation and goals; it is at once provocation and benchmark.
A feast for the eyes, heart and mind on 400 pages with over 1,100 illustrations.
Good design is a tough job: go for it!
Describe the results in as much detail as possible.
The Design & Branding titled GOOD DESIGN IS A TOUGH JOB was done by Strichpunkt advertising agency for product: Creative Agency (brand: STRICHPUNKT) in Germany. It was released in the Jun 2012.