Director Antoine Fuqua talks about the concept behind the commercial, while participants like Jim Jones, Carlos Arroyo, Doug E Fresh, and Luam Keflezgy talk about the passion around the culture. And the struggle. And the sunshine.
Keywords: Converse, Antoine Fuqua, Jim Jones, Julius Erving, Rune Glifberg, Kenny Anderson, Luam Keflezgy, Shammgod, Doug E Fresh
The Making of titled Join The Procession (Behind The Scenes) was done for product: Converse Shoes (brand: Converse) in United States. It was released in the Sep 2010.