Here are 3 teaser movies and a reveal movie presenting a strange syndrome called "Double syndrome". This viral campaign via TBWA Paris was launched to re-position the playstation 3 brand in France...
Agency: TBWA Paris
Production Company: Les Télécréateurs, Paris
Director(s): Waverly NY
Creatives: Eric Holden, Rémi Noel (Executive Creative Director)
Creatives: Eric Holden, Rémi Noel (Creative Director)
Creatives: Mohamed Bareche (Art Director)
Creatives: Daniel Perez (Copywriter)
Creatives: Maxime Boiron, Virginie Chalard (Agency Producer)
The Online Advert titled Double Syndrome - 8 minute video was done by Tbwa\paris advertising agency for product: Sony Playstation 3 (brand: Sony Playstation) in France. It was released in the Mar 2010.