AKQA has put an inventive twist on the well-known festive tune 'Jingle Bells' with the aid of 49 microwaves. In a meticulously crafted piece, the digital agency programmed a stack of the kitchen appliances to play the jingle. Directed by Jonty Toosey and produced by Bikini and AKQA.Film, the piece took almost a week of planning and a whole day to capture.
Agency: AKQA
Executive Creative Director: James Hilton
Creative Director: Colin Byrne/James Capp
Agency Producer: Mays Al-Ali
Produced by Bikini and AKQA.FILM
Director: Jonty Toosey
DOP: Bruce Jackson
Producer: Phil Barnes
Art Dept: David Rosen
Executive Producer : Kate Elson
Edit by Cut And Run
Editor: Ben Campbell
Sound design by Adelphoi
Sound designer: Shervin Shaeri
Producer: Sean Atherton
Post Production/TK by Rushes
Producer: Carl Grinter
Cameras supplied by Take2
Lighting supplied by Aim Image & Arri Focus
Filmed at Pinewood Studios, London
The Online Advert titled Happy Christmas (Jingle Bells) was done by Akqa advertising agency in United Kingdom. It was released in the Dec 2008.
