Copyshop - The Copied City Campaign
"Arcade", "Basement", " Doorbell", " Fireplug"
Corporate Name of Client: Copy & More
Client Account Director: Patrik Mardini
Agency Account Director: Anna Fishman
Agency: Scholz & Friends
Chief Creative Officer: Martin Pross
Executive Creative Director: Matthias Spaetgens
Creative Directors: Robert Krause/David Fischer/
Copywriters: Tobias Deitert/Folke Renken
Art Directors: Lisa Baur/Carlo Joest
Graphic Designer: Dominik Tetzlaff
Basic Description of the Project:
There are copyshops at every corner in Berlin. It's a huge job, attracting attention, especially if there's no money available for extensive advertising.
We literally copied different parts of the city in the neighbourhood of the copyshop.
Copy & More can reproduce everything at an affordable price - from notepaper to frontage.
The Outdoor Advert titled The Copied City Campaign, 3 was done by Scholz & Friends advertising agency for product: Copyshop (brand: Copyshop) in no country. It was released in the Feb 2011.