Small hammers on chains installed on public fire alarm bells.
“When the bell rings, the next round of a boxing-inspired fitness regime begins.”
Advertising Agency: Spring, Vancouver, Canada
Creative Director: Rob Schlyecher
Art Director: Jeremy Grice
Account Services: Mandy Hurford
The Outdoor Advert titled Alarm Bell was done by Spring advertising agency for product: Griffin's Boxing & Fitness (brand: Griffin's) in Canada. It was released in the Dec 2011.