Category: Entertainment & Leisure
Advertiser: MATTEL
Product/Service: HOT WHEELS
Agency: OGILVY MEXICO
Executive Creative Director: Miguel Angel Ruiz
Creative Director: Abraham Quintana
Copywriter: Abraham Quintana
Art Director: Iván Carrasco/Mario Salgado/Jaime González
Account Manager: Horacio Genolet
Account Supervisor: Pilar Troconis
Advertiser's Supervisor: Roberto Guzmán
Photographer: Diego Arrigoni
Producer: Alejandra Diaz/Ereth Bolaños
Other Credits: Iván Carrasco -Head Art Director
Date of First Appearance: Jan 1 2010 12:00AM
Entrant Company: OGILVY MEXICO, MEXICO
Advertising Format
Modified Billboards & Posters
Dimensions
16 x 7.55 mts
Site Location
Mexico City bridge
English Translation of Main Headlines
Hot Wheels.
The Outdoor Advert titled BIG BOY was done by Ogilvy Mexico advertising agency for product: Hot Wheels (brand: Hot Wheels) in Mexico. It was released in the Dec 2009.