Smart: "DUMPSTERS" Outdoor Advert by Ponto De Criacao

Category: Ambient: Special Build
Advertiser: MERCEDES-BENZ
Product/Service: SMART
Agency: PONTO DE CRIAÇÃO
Executive Creative Director: Ana Paula Marques
Creative Director: Margit Junginger/Cristiano Canguçu
Copywriter: Margit Junginger
Art Director: Nando Zenari/Keila Akemi/Cleber Rodrigo
Account Manager: Eliana Rocca
Account Supervisor: Cristiano Corrêa
Advertiser's Supervisor: Dimitris Psillakis/Jefferson Ferrarez
Producer: Rafael Marques
Other Credits: Media Director: Lusia Nicolino/Project Manager: Francine Novo
Date of First Appearance: Mar 30 2010 12:00AM
Entrant Company: PONTO DE CRIAÇÃO, São Paulo, BRAZIL

Description of Ambient execution
Smart placed customized dumpsters on the streets of São Paulo as a message to use space with inteligence.