Credits:
Title "Do It Yourself"
Agency Saatchi & Saatchi
City New York
Advertiser 42below
Brand Name 42below
Product Name Vodka
Business Sector Spirits, Fortified Wines
Campaign Name 42below Campaign
Market United States
Country of Production United States
Type Outdoor / Out of Home
Awards Cannes Lions - International Advertising Festival, 2006 (Gold Lion Campaign) for Alcoholic Drinks
Cannes Lions - International Advertising Festival, 2006 (Gold Lion Campaign) for Alcoholic Drinks
London International Awards - LIA, 2006 (Grand Prize) for Print
London International Awards - LIA, 2006 (Winner) for Consumer Campaign
International ANDY Awards, 2007 (Gold) for Beverage - Alcohol Campaign
CLIO Awards, 2007 (Gold) for Beverages/Alcoholic
CLIO Awards, 2007 (Grand Clio) for Campaign
CLIO Awards, 2007 (Gold) for Campaign
The One Show, 2007 (Bronze) for Black and White: Full Page or Spread - Campaign
Art Directors Annual Awards, 2007 (Gold Campaign) for Wild Postings
Creative Director Tony Granger, Jan Jacobs, Leo Premutico
Art Director Philip Bonnery
Copywriter Brian Ahern
Account Supervisor Aimee Mccammon, Michael Zuna, Fran Cook
Illustrator Clipart.com
Art Buyer Allie Taylor