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Advertising campaign "ADESF (Live to see it. Quit smoking now)"

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ADESF: Temperature in 2042

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Released:	July 2008
Advertiser:	ADESF
Agency:	NEOGAMA BBH
Country:	Brazil
Category:	Public health & safety
Tags:	Prints

Credits:

Advertised brand: ADESF
Advert title(s): Live to See it
Headline and copy text (in English): In 2042, the temperature in big cities will increase by 8 degrees on average. Live to see it. Quit smoking now.

Advertising Agency (Name, City, Country): Neogama/BBH, São Paulo, Brazil
Agency website: http://www.neogamabbh.com.br
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Max Geraldo
Copywriter: José Luiz Martins
Illustrator: Bruno Borges

Advertising campaign "ADESF (Live to see it. Quit smoking now)"

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ADESF: Temperature in 2042