Category: Advertising & Media
Advertiser: AWARD
Product/Service: CALL FOR ENTRIES
Agency: DDB SYDNEY
Executive Creative Director: Matt Eastwood
Creative Director: Mark Harricks
Copywriter: Guy Futcher
Art Director: Brendan Donnelly
Account Supervisor: Graham Van Der Westhuizen
Illustrator: Jason Young - Designer
Typographer: Jason Young
Photographer: Brendan Donnelly/Matt Arden
Other Credits: Retoucher: Matt Bright/Matt Arden – Talent
Type Of Ad: Magazine
Date of First Appearance: May 31 2009 12:00AM
Entrant Company: DDB SYDNEY, AUSTRALIA
English Translation of Main Headlines
Brief: Position AWARD as the advertising award that takes you places.
Insight: For an industry that prides itself on being creative, our PR photos are anything but.
Solution: The Modern Creative’s Guide to PR photography, complete with 22 page booklet, quick reference chart, information guide and instructional video helps future Award winners deal with the publicity that comes with an AWARD Pencil. It also takes the piss out of our fellow creatives, but only because they deserve it.
The Print Ad titled CALL FOR ENTRIES was done by DDB Sydney advertising agency for product: Advertising Agency (brand: Award) in Australia. It was released in the May 2009.