| Examples: AIR CANADA, Canada, MARKETEL |
| See full size 1224x816 px | |
| Released: | February 2008 |
| Advertiser: | AIR CANADA |
| Agency: | MARKETEL |
| Country: | Canada |
| Category: |
Transport, travel & tourism |
| Tags: |
Ambient media |
Credits:
The brief was to promote Air Canada’s high frequency of flights between “Rapidair” destinations, namely Montréal, Ottawa and Toronto, in a non-traditional way, while reminding business travellers that Air Canada offers the most flights between these cities.