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Animal Anti-Cruelty League: Billboard back
| See full size 1417x722 px | |
| Released: | June 2008 |
| Advertiser: | ANIMAL ANTI-CRUELTY  |
| Agency: | LOWE BULL |
| Country: | South Africa |
| Category: |
Public awareness messages
|
| Tags: |
Creative outdoor
Solid collection of animal protection ads
|
Credits:
The normally unused space on the back of billboards was used as a cost-saving device to encourage people to adopt a pet.
Advertiser: Animal Anti-Cruelty League
Agency: Lowe Bull Johannesburg
Creative Catalyst: Lucinda Semple
Executive Creative Director: Rui Alves
Creative Director: Gareth Lessing
Copywriter, Art Director: Miguel Nunes, Andre Vrdoljak
