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Ann Summers: Recommended By
| See full size 1278x901 px | |
| Released: | September 2007 |
| Advertiser: | Ann Summers  |
| Agency: | SAATCHI & SAATCHI, Madrid |
| Country: | Spain |
| Category: |
Retail stores & rental companies
|
| Tags: |
Creative review
Selected Erotic Toys ads
|
Credits:
Outdoor Lions 2008No Award
Small Scale Special Solutions
RECOMMENDED BY
ANN SUMMERS
EROTIC LINGERIE
Advertising Agency: SAATCHI & SAATCHI, Madrid, SPAIN
Executive Creative Director: Miguel Roig
Copywriter: Pilar Pintre
Art Director: Jonay Pérez
Account Supervisor: Elena Llagostera
Producer: Javier Fernández
Type Of Ad: Standardised Outdoor
Date of First Appearance: 08/09/2007
Translation
In the cities of Valencia, Alicante, Bilbao and Seville, the Ann Summers erotic lingerie and toys store put stickers recommending suggestive places for having sex: lifts, cars, the toilets of public areas and the stairways of buildings.
The sticker was designed along the lines of those used by the major hotelier and travel guides to recommend and single out restaurants and hotels so that they are more easily recognised by the general public.
