| Examples: AXE, Axe Instinct, Columbia, Lowe/SSP3 |
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Axe Instinct: Leather cover
| See full size 1200x995 px | |
| Released: | June 2009 |
| Advertiser: | AXE  |
| Brand name: | Axe Instinct |
| Agency: | Lowe/SSP3 |
| Country: | Columbia |
| Category: |
Toiletries & pharmaceuticals
|
| Tags: |
DEODORANT
Case study
|
Credits:
Tagline: Discover the power of leather.
Advertising Agency: Lowe/SSP3, Bogotá, Colombia
Creative Directors: Margarita Olivar, Juan Carlos González
Art Director: Margarita Olivar
Copywriters: Juan Carlos González, Carlos Camacho
Photographer: Esteban Sostnisky
Other additional credits: Juanita Delgado, Natalia Franco