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Examples: Bloomberry, USA, BOONE/OAKLEY

Ads Archive / Print, DM, Ambient, Outdoor ads

Bloomberry Muffin Tops: Protest

Prints, Outdoor, Ads Bloomberry Muffin Tops: Protest, , BOONE/OAKLEY,
See full size 576x384 px
Released: April 2008
Advertiser: Bloomberry Bloomberry
Agency: BOONE/OAKLEY BOONE/OAKLEY
Country: USA USA
Category: Confectionery & snacks Confectionery & snacks

Credits:

Dismembered baked goods speak out.

In a faux stand against Bloom supermarket’s new muffin tops, disgruntled muffin bottoms stage an extensive outdoor protest in South Carolina, with the help of agency BooneOakley. In addition to outrageous costumes and protest flyers, the outdoor component also includes a graffiti-defaced billboard.

Client: Bloom

Agency: Boone, Oakley
Creative Director: David Oakley,
John Boone
Associate Creative Director: Keith Greenstein,
Matt Klug
Art Director: Ryan Holland
Copywriter: Jim Robbins
Executive Producer: Craig Jelniker
D.P./Prod./Editor: Tyler Garnett
Web Design: Alex Cortani