Similar items:
Print, DM, Ambient, Outdoor ads
TV, Cinema, Viral, Online ads
Radio
More similar items →
Ads Archive / Print, DM, Ambient, Outdoor ads
Cannes Lions 2007 - Cyber Lions Silver: ACTION HERO
| See full size 600x450 px | |
| Released: | June 2007 |
| Brand name: | Cannes Lions 2007  |
| Category: |
Cannes 2007 Cyber Lions
|
| Awards: |
Cannes Lions 2007 Cyber Silver
|
Credits:
Type Of Entry: Websites & Microsites
Category: Commercial Public Services
Title: ACTION HERO
Advertiser/Client: VERIZON
Product/Service: TELECOMMUNICATIONS
Advertising Agency, City: R/GA, New York
Country: USA
Advertising/Web Design Agency, City: R/GA, New York
Country: USA
Category: Commercial Public Services
Title: ACTION HERO
Advertiser/Client: VERIZON
Product/Service: TELECOMMUNICATIONS
Advertising Agency, City: R/GA, New York
Country: USA
Advertising/Web Design Agency, City: R/GA, New York
Country: USA
Credit Details:
| Name | Position | Company |
| Douglas Dauzier | Associate Creative Director | R/GA |
| Jay Zasa | Associate Creative Director | R/GA |
| Chris Hinkle | Associate Technical Creative Director | R/GA |
| Andrew Robinson | Associate Creative Director | R/GA |
| Kajal Gala | Interaction Designer | R/GA |
| Ross Morrison | Copywriter | R/GA |
| Seth Jablon | Art Director | R/GA |
| Memhet Irdel | Designer | R/GA |
| Reed Loar | Designer | R/GA |
| Mark Voelpel | CG Supervisor | R/GA |
Synopsis:
With Verizon Broadband, you don't just watch
movies—you star in them. Designed to demonstrate the power of broadband,
visitors to the site can upload their photos and be transformed into 3D action
superheroes. Users also choose their own action adventure, picking a bad guy to
battle against and selecting scenes, dialogue, and music. At the end of the
process, the site renders a 2-minute high-quality CG movie staring the user and
reflecting their choices. The movie can then be downloaded and posted to blogs,
YouTube, etc.