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COCA-COLA: Coca Cola 'Happiness Factory' website
| See full size 600x450 px | |
| Released: | June 2008 |
| Advertiser: | COCA-COLA  |
| Agency: | AKQA San Francisco |
| Country: | USA |
| Category: |
Non-alcoholic drinks
|
| Awards: |
Cannes Lions 2008 Cyber Bronze
|
Credits:
http://awards.ny.akqa.com/cokehappinessfactory/website/
Type Of Entry: Websites & Microsites
Title: HAPPINESS FACTORY
Advertiser/Client: COCA-COLA
Product/Service: COCA-COLA
Advertising Agency, City: AKQA, New York
Country: USA
Advertising/Web Design Agency, City: AKQA, New York
Country: USA
Title: HAPPINESS FACTORY
Advertiser/Client: COCA-COLA
Product/Service: COCA-COLA
Advertising Agency, City: AKQA, New York
Country: USA
Advertising/Web Design Agency, City: AKQA, New York
Country: USA
Credit Details:
| Name | Position | Company |
| Lars Bastholm | Executive Creative Director | AKQA |
| Jerome Austria | Creative Director | AKQA |
| Ami Plasse | Art director | AKQA |
| Hoon Jung | Art director | AKQA |
| Qian Qian | Art director | AKQA |
| Jordan Buntain | Writer | AKQA |
| Dana Richards | Designer | AKQA |
| Jessica Brazen | Designer | AKQA |
| Matt Burniston | Designer | AKQA |
| Yi Lui | Flash | AKQA |
| Kaare Wesnaes | Flash | AKQA |
| Logan Wang | Flash | AKQA |
| Alex Ngyen | Flash | AKQA |
| Julie Andrews | Producer | AKQA |
| Janice Schiffman | Producer | AKQA |
| Stephanie Porter | Account Director | AKQA |
| Lara Haarhoff | Account Supervisor | AKQA |
| Production Company | Psyop | |
| Production Company | ShiftControl Media |
Synopsis:
Our task was to bring the magic of the Happiness Factory to the online world. The biggest challenge was coming up with a digital idea that would transcend cultural boundaries. So we turned to something that everyone could relate to; Work. Almost everyone in the world has to work for a living but unfortunately, most people don't like their jobs. But what if we could turn work into play? What if we could reverse the annoyance of having a job, and turn it into a fun and enjoyable experience?