Advertising campaign "RSPCA (You need the RSPCA)RSPCA (therspcaneedsyou.com.au)"
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RSPCA: Woman
| See full size 1417x957 px | |
| Released: | April 2008 |
| Advertiser: | RSPCA  |
| Brand name: | DOG CARE AWARENESS MESSAGE |
| Agency: | THE CAMPAIGN PALACE |
| Country: | AUSTRALIA |
| Category: |
Public awareness messages
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| Tags: |
Social Advertising
Prints
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Credits:
The public perception of the RSPCA is of a fluffy organization that deals with kittens and dogs. Yet every day, unbeknownst to the public, the RSPCA through a range of programs and services help people in emotional and physical danger.
Titles: Abused woman, Hoarder, Boy, Inspector
Agency: The Campaign Palace SydneyExecutive Creative Director: Paul Fishlock
Creative Partner/Art Director: Andrew Town
Creative Partner/Copywriter: Laurie Ingram
Art Director: Thom Davy
Typographer: Thom Davy
Photographer: Andreas Smetana