Type of entry: Websites & Microsites
Category: Corporate Information
Advertiser: GREAT WORKS / DONATE DOTCOM
Product/Service: DONATE DOTCOM
Agency: GREAT WORKS Stockholm, SWEDEN
Advertiser GREAT WORKS / DONATE DOTCOM
Product DONATE DOTCOM
Entrant GREAT WORKS Stockholm, SWEDEN
Type of Entry: Websites & Microsites
Category: Corporate Information
Title: DONATE DOTCOM
Advertiser/Client: GREAT WORKS / DONATE DOTCOM
Product/Service: DONATE DOTCOM
Entrant Company: GREAT WORKS Stockholm, SWEDEN
DM/Advertising Agency: GREAT WORKS Stockholm, SWEDEN
Creative: Martin Löfqvist (Great Works)
Tech Creative: Isak Burström (Great Works)
Creative: Jacob Åström (Jacob Åström)
Brief Explanation
Donate dot com, or #donatedotcom, was an initiative to make Japan earthquake and tsunami relief more widespread.
The idea was simple: you donate your dot com, i.e. your site. Instead of showing your regular content, a big red button containing a link to donating to the Red Cross through iTunes was placed over your site, as an overlay.
The Print Ad titled DONATE DOTCOM was done by Great Works Stockholm advertising agency for product: DONATE DOTCOM (brand: GREAT WORKS) in Sweden. It was released in the Jun 2012.
Print ads