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Durex Play Lubricant: Tunnel

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	See full size 842x1191 px
Released:	April 2008
Advertiser:	DUREX
Brand name:	Durex Play
Agency:	Spinach
Country:	AUSTRALIA
Category:	Toiletries & pharmaceuticals
Tags:	Creative review All that fits in! Collection of creative vibrators & lubricants ads all that fits in! Collection of creative vidrators & lubricants ads

Credits:

Communicate the benefit of Durex Play lubricant in an environment that is increasingly draconian about promoting products such as condoms and lubricants. This Point of Sale poster for Durex PLay Lubricant had to have a perceived 'G' rating with the potential to be displayed in pharmacies and convenience stores.

Product : Durex Play Lubricant
Agency : Spinach, Melbourne
Creative Director: Frank Morabito
Art Director: Simon Cooper

Country : Australia

Photographer: Doug Byrnes