Tagline: Makes stain look harmless
Advertiser/Client: PROCTER & GAMBLE SINGAPORE
Product/Service: FAB WASHING POWDER
Advertising Agency: LEO BURNETT/ARC WORLDWIDE SINGAPORE
Country: SINGAPORE
Advertising Agency: LEO BURNETT/ARC WORLDWIDE SINGAPORE
Country: SINGAPORE
Executive Creative Director: Chris Chiu
Creative Director: Victor Ng /Jon Loke
Copywriter: Victor Ng /Jon Loke
Art Director: Jon Loke/Victor Ng
Photographer: Xuan (Groovy Studios)
Other Credits: Retoucher: Lay Leng (Procolor)
The Print Ad titled Ice-cream was done by Leo Burnett, Singapore advertising agency for product: Fab Washing Powder (brand: Fab) in Singapore. It was released in the Jan 2008.