| Examples: FORD, Ford Mondeo, Argentina, WUNDERMAN |
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Ford Mondeo: Red
| See full size 800x1200 px | |
| Released: | December 2007 |
| Advertiser: | FORD  |
| Brand name: | Ford Mondeo |
| Agency: | WUNDERMAN |
| Country: | Argentina |
| Category: |
Cars
|
Credits:
Outside the box: The car you would love to have...
Inside the box: Is the one that the rest would desire.
Red stripes mean protection against envy (a popular belief in Latin American countries)
Advertising Agency: Wunderman, Buenos Aires, Argentina
Creative Director: Ernesto Castaldini
Art Directors: Natalia Larrocca, Luciano Mouriño
Copywriter: Carlos Delia