The sad, abandoned Christmas trees that lie bare and cold on our streets are a powerful metaphor to remind the public that homelessness is everywhere, especially at Christmas.
Advertising Agency: Irish International BBDO, Dublin, Ireland
Creative Director: Eoghan Nolan
Art Director: Kirk Bannon
Copywriter: Di Tansey
Photographer: Trevor Hart
The Print Ad titled Abandoned was done by Irish International BBDO advertising agency for product: Homelessness Awareness (brand: Simon Community) in Ireland. It was released in the Nov 2009.
Simon Community: Abandoned
Print ads