| Examples: LEVI JEANS, INDIA, JWT, India |
DOS EQUIS BEER: Dos Equis 'The Most Interesting Man' Case Study
Sobieski Impress: Sobieski Impress leads astray
| See full size 600x431 px | |
| Released: | August 2006 |
| Brand name: | LEVI JEANS |
| Agency: | JWT, India |
| Country: | INDIA |
| Category: |
Clothing & footwear |
| Awards: |
Cannes Lions 2006 Press Gold |
Credits:
LEVI STRAUSS & CO. INDIA