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Maximum Ride: Kids who can fly
| See full size 1400x972 px | |
| Released: | August 2009 |
| Brand name: | Maximum Ride Book  |
| Agency: | COLENSO BBDO |
| Country: | New Zealand |
| Category: |
Publications & media
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| Tags: |
PUBLICATIONS & MEDIA
Creativity
ambient
Ads placed on the floor, streets, asphalt, pavement, roadway, sidewalks
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Credits:
Maximum Ride is a series about a group of children who can fly. To launch the latest book, we created a large ground decal that showed Aucklanders what it was like to stand on the edge of a building and jump.Advertising Agency: Colenso BBDO, Auckland, New Zealand
Copywriters /art directors: Rebecca Johnson-Pond, Kimberley Ragan
Photography / Retouching: Kevin Hyde
Producer: Gabrielle Buckle
AM: Krystal Houghton
Art Director: Antonia Baker
Executive Creative Director: Nick Worthington
Design: Rebecca Johnson-Pond and Simon Redwood
