| Examples: OLFA, Japan, McCann Erickson Tokyo |
Similar items:
Print, DM, Ambient, Outdoor ads
TV, Cinema, Viral, Online ads
Radio
More similar items →
Ads Archive / Print, DM, Ambient, Outdoor ads
OLFA Cutter: Snap-off Blade Business Card
| See full size 900x675 px | |
| Released: | October 2008 |
| Advertiser: | OLFA  |
| Agency: | McCann Erickson Tokyo |
| Country: | Japan |
| Category: |
Business equipment & services
|
| Awards: |
London International Awards 2008 Design Silver
|
| Tags: |
Award show winner
|
Credits:
Corporate Name of Client: OLFAAgency: McCann Erickson Japan Inc., Tokyo
Art Director: Takayuki Nagai
Planner : Mikiko Arima
Producers : Tetsuichi Segawa/Toshiaki Tanaka
Basic description of the project:
The world’s first “snap-off blade cutter knife” invented by OLFA. “Snap-off blade (olfa, in Japanese)” which is the etymology of the product and corporate name is taken in the design of these business cards. This will be the business tool to leave a strong impression of the product and brand to the people one meets for the first time.