| See full size 1600x1090 px | |
| Released: | May 2009 |
| Advertiser: | PANTENE |
| Brand name: | PANTENE SHAMPOO |
| Agency: | Grey Kuala Lumpur |
| Country: | Malaysia |
| Category: |
Cosmetics & beauty products |
| Tags: |
Direct marketing |
Credits:
Media establishments received a variety of information on Pantene’s latest products and most recent events in a branded envelope. The string that seals the envelope appears to be coming from the woman’s hair on the flap. To seal or unseal it means putting pressure on the string effectively dramatizing strong hair.
Advertising Agency: Grey Kuala Lumpur, Malaysia
Executive Creative Director: David Sin