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Examples: PHILIPS, United Kingdom, DDB LONDON

Ads Archive / Print, DM, Ambient, Outdoor ads

PHILIPS: Philips Intimate Massager

Prints, Outdoor, Ads Philips Intimate Massager, , DDB LONDON,

Credits:

Philips launches first intimate massager range, created to bring an extra dimension to couples' intimate relationships.

Following over two years of research into what couples in a committed relationship want from their sex lives, Philips has worked with experts to create the first range of non-penetrative stimulators designed to please both partners. By defining a new category known as Relationship Care, as part of its growing health and wellness business, Philips' new range of products is designed to help couples share and shape their intimate relationship through sensual stimulation and combined exploration.

Philips discovered that many loving couples want to experiment together, but are put off by current offerings and retail environments. Designed for couples aged 35+ in committed relationships, the Intimate Massager range allows couples to purchase beautifully designed modern products through trusted retailers such as Boots, Selfridges, and online at Amazon.co.uk.


Brand: Philips Intimate Massager
Agency: DDB London
Photographer: Giles Revell
Executive Creative Director: Neil Dawson
Creative Director: Neil Dawson
Art Director: Peter Heyes
Copywriter: Matt Lee
Country: United Kingdom