Category: Health & Beauty
You have no idea where 99,9% of bacteria come from.
That’s why protex eliminates 99,9% of it.
Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti
Art Director: Kleyton Mourao
Copywriters: Pedro Guerra, Laura Esteves
Art-Buyer: Monica Beretta
Print Agency Producers: Elaine Carvalho, Flavio Zamboni
Account Managers: Valeria Ordonhez, Claudia Menezes, Priscilla Campolina
Planners: Fernanda Flandoli, Eliana Yamaguchi, Adriano Eliezer
Media team: Gustavo Gaion, Fabíola Sidorenko
Published: April 2012
The Print Ad titled Eyes was done by Y&R Sao Paulo advertising agency for product: Protex Soap (brand: Protex) in Brazil. It was released in the Jul 2012.