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Released:	November 2008
Brand name:	PUR
Agency:	TBWA\CHIAT\DAY $TBWA\CHIAT\DAY$
Country:	USA
Category:	Household maintenance & pet products

Credits:

TBWA\Global Media Arts Director & Worldwide Chief Creative Officer: Lee Clow
Executive Creative Director: Rob Schwartz
Creative Directors: Chris Adams, Margaret Keene
Art Director: Denise Zurilgen
Copywriter: Eric Terchila
Original Illustration Artist: Maira Kalman

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