"Pig" print ad for REACH DENTAL FLOSS in Brazil by JWT, Sao Paulo


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Released:	September 2008
Advertiser:	JOHNSON & JOHNSON
Brand name:	REACH DENTAL FLOSS
Agency:	JWT, Sao Paulo
Country:	Brazil
Category:	Toiletries & pharmaceuticals
Awards:	Cannes Lions 2009 Outdoor Silver
Tags:	Food is hiding between teeth Selected Oral Hygiene ads Prints Award show winner Creative outdoor Cannes Lions 2009

Credits:

Advertiser: Johnson & Johnson
Product: Reach dental floss
Agency: JWT São Paulo
Executive Creative Director: Mario D'Andrea
Creative Director: Mario D'Andrea, Roberto Fernandez
Art Director: Pedro Izique
Copywriter: Leandro Pinheiro
Illustrator: Pedro Izique
Photographer: Regis Fernandez
Country: Brazil