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Seat Belt safety: DON'T LET THE ROAD CLAIM YOU. BELT UP
| See full size 1757x1757 px | |
| Released: | November 2007 |
| Brand name: | SAFETY BELT MESSAGE  |
| Agency: | MARKETFORCE AUSTRALIA |
| Country: | AUSTRALIA |
| Category: |
Public awareness messages
|
Credits:
Marketforce, Perth turned the luggage belt at the domestic airport into a moving road by adding white lines along the center for a road safety message. Every fourth line was made up of the words 'DON'T LET THE ROAD CLAIM YOU. BELT UP.--------------------------------------------------------------------------------
Product : Seat Belt safety
Agency : Marketforce Perth
Creatives : Madeleine de Pierres (Typographer)
Andrew Tinning (Creative Director/ AD / copywriter)
Andrew Chu (Art Director)
Country : unknown
Other Credits : Account Service-Sharyn Beor/Christine Lim