Golf is a synonym for a good car in Serbia and Ex YU area for over 30 years. To remind people of their love object, we spoke the ordinary people language and became a part of each micro-community market, creating for this special campaign a slogan for each street or a part of the city and municipality in Serbia.
Advertising Agency: Kreativa new formula, Belgrade, Serbia
Client Director: Vera Lloyd-Thomas
Account director: Tatjana Relkovic
Creative Director: Jasmin Kovacevic
Art Director: Nikola Jovanetic
Copywriter: Jasmin Kovacevic
Designer: Vuk Miljus
The Print Ad titled Who is who?, 3 was done by Kreativa new formula advertising agency for product: Volkswagen Golf (brand: Volkswagen) in Serbia. It was released in the Oct 2011.