Description / Synopsis
A Zippo is much more than an ordinary lighter. Once you won it you won't give it away again and you will
carry it with you everywhere you go. The worst that can happen to you is to loose your Zippo: you would
leave nothing undone to get it back. Because your Zippo is part of you.
Agency: Leo Burnett GmbH
City: Frankfurt am Main
Advertiser: Zippo Manufacturing
Brand Name: Zippo
Product Name: Lighter
Tagline: Part of you
Creative Director: Andreas Pauli
Art Director: Irina Schestakoff
Copywriter: Nicola Wassner
Photographer: Martin Müller
The Print Ad titled Dressing-room was done by Leo Burnett advertising agency for product: Zippo Pocket Lighter (brand: Zippo) in Germany. It was released in the Jul 2004.