Category: Entertainment & Leisure
Advertiser: ZURICH CHAMBER ORCHESTRA
Product/Service: CLASSICAL MUSIC
Agency: EURO RSCG GROUP SWITZERLAND
Type Of Ad: Newspaper
Date of First Appearance: Nov 1 2010
Entrant Company: EURO RSCG GROUP SWITZERLAND, Zürich, SWITZERLAND
Chief Creative Officer: Frank Bodin
Creative Director: Axel Eckstein
Copywriter: Rob Hartmann
Art Director: Isabelle Bühler
Photographer: Julia Hetta
Art Buyer: Anna Colby/Susann Heinz
Account Manager: Janina Iseli
English Translation of Main Headlines
Classical music embodies more contrast and speaks to our emotions more directly than any other type of music. Attending a concert of the Zurich Chamber Orchestra therefore leaves a lasting impression. The ad campaign shows men and women who are touched by Mozart and Beethoven (perhaps even for the first time) in the true sense of the word. To listen to works by these composers is as if to receive a hug from them.
The Print Ad titled "Beethoven" was done by Euro Rscg Zurich advertising agency for product: Zurich Chamber Orchestra (brand: Zurich Chamber Orchestra) in Switzerland. It was released in the May 2010.