Whiskas Cat Food: "SIT" Radio ad

Advertising Agency: TBWA\HUNT\LASCARIS JOHANNESBURG, SOUTH AFRICA
Executive Creative Director: Damon Stapleton
Creative Director: Hennie Stander/Adam Weber
Scriptwriter: Kirsten Friedericksen/Vanessa Wood
Agency Producer: Tumi Sekete
Account Supervisor: Natalie Anderson
Director: Vanessa Wood
Sound Engineer: Charles Pantland


Script in English
SFX: Outdoor ambiance.

FVO: OK girl. Sit. Sit. Sit. Good girl! OK, OK. Stay. Stay. Good girl. OK, roll over. Roll over, roll over, roll...good girl! Give a paw, shake a paw. Good girl. What a good girl! Mommy’s good girl!

SFX: Cat meows

ANN: There’s nothing your cat won’t do for the meaty taste of Whiskas.

Brief Explanation
Dogs are loyal creatures. They can be easily trained to accomplish various tasks that bring pleasure to us humans. Now imagine if you could get your beloved cat to accomplish similar tricks.