ADVERTISING AWARD ANNUAL: EX

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Released:	December 2005
Advertiser:	CAMPAIGN BRIEF ASIA
Brand name:	ADVERTISING AWARD ANNUAL
Agency:	MEDIACORP RADIO
Country:	SINGAPORE
Category:	Publications & media

Credits:

Advertising Agency: MEDIACORP RADIO, SINGAPORE
Creative Director: Steve Straw
Scriptwriter: Jatinder Sandhu/David Joubert
Agency Producer: Irene Gan
Account Supervisor: Sin Wei Cheah/June Wee
Director: Rene Gomez
Sound Engineer: Matt Koh


Script in English
MVO1: Damn, that’s nice man.

MVO2: What is?

MVO1: This campaign, check it out.

MVO2: Yeah, man it’s alright, hey?

MVO1: Isn’t the writer your ex-partner?

MVO2: Yeah, but he sucks, dude.

MVO1: Well, he can’t be that bad because his campaigns picked up quite a lot?

MVO2: Mmm, it’s ok, man, I don’t rate it.

MVO1: Well er, Mr Cannes, One Show and D&AD would beg to differ.

MVO2: Well, doesn’t mean it’s good dude.

MVO1: Erm…actually it does.

MVO2: Well, maybe he got lucky.

MVO1: How come you never got lucky when you were working with him?

MVO2: You know what, you’re a "bleep" (twat).

MVO1: Well, at least I’m not an unlucky "bleep" (twat).

ANN: Campaign Brief’s “The Work 2005” is out now…Now be nice children.