AFITOX ELECTRICAL WIRES: INDIANS

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Released:	May 2006
Advertiser:	FICAP
Brand name:	AFITOX ELECTRICAL WIRES
Agency:	FALLON SAO PAULO
Country:	Brazil
Category:	Home electronics & audio-visual

Credits:

Advertising Agency: FALLON SAO PAULO, BRAZIL
Executive Creative Director: Eugênio Mohallem
Scriptwriter: Leandro Lourenção
Agency Producer: Neusa Cizik
Account Supervisor: Cláudia Conde
Advertiser's Supervisor: Chaim Tencer


Script in English
SFX:drums

MVO1:Chief Sitting Bull, what far off smoke signal say?

MVO2:It’s nothing. Five hundred enemy Indians about to attack.

MVO1:And that other smoke signal what say?

MVO2:Nothing. A thousand enemy Indians about to attack.

MVO1:Chief... and smoke over here?

MVO2:Run, it's a fire.

ANN:You should never play with fire. Or even smoke. Use Afitox electrical wires. When there’s
a fire, they produce much less toxic smoke than ordinary wires. Afitox. Now in retailers
everywhere.


Script in Orginal Language
MVO1:Chefe Urso Sentado, o que diz sinal de fumaça lá longe?

MVO2: 500 índios inimigos preparam ataque.

MVO1:E aquele outro sinal de fumaça?

MVO2: 1000 índios inimigos preparam ataque.

MVO1: Chefe… e aquela fumaça ali?

MVO2: Opa, corre que aquela é incêndio. ENTRA TRILHA.

ANN:Com fogo nao se brinca - e muito menos com fumaça. Ao reformar ou*
Construir, use cabos elétricos afitox, que não produzem a fumaça tóxica
Dos cabos comuns em caso de incendio*. Afitox. Qualidade ficap.