ANTI-DRINK DRIVING: DOUBLE SNOW WHITE

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Released:	December 2006
Advertiser:	FORD WERKE COLOGNE
Brand name:	ANTI-DRINK DRIVING
Agency:	OGILVY & MATHER
Country:	Germany
Category:	Public health & safety

Credits:

Advertising Agency: OGILVY & MATHER, GERMANY
Executive Creative Director: Rob Brünig
Creative Director: Rob Brünig
Scriptwriter: Daniela Poppema
Account Supervisor: Sven A. Crone


Script in English
MVO1:Twice upon a time there were two queens, who were told by their two mirrors, that the two snow whites over the fourteen hills, where the fourteen dwarfs dwell, where much fairer than they were. So they smashed their mirrors, poisoned the double snow white and got drunk.

ANN:Hearing double might be funny but seeing double isn't. Don`t drink and drive. An initiative
Script in Orginal Language
MVO1:Es waren einmal zwei Königinnen, die erfuhren von ihren zwei Spiegeln, dass die zwei Schneewittchen hinter den 14 Bergen bei den 14 Zwergen viel schöner seien, als sie. Darauf warfen sie die Spiegel kaputt, vergifteten die Schneewittchen und tranken sich einen.

ANN:Doppelt hören kann lustig sein - doppelt sehen nicht. Kein Alkohohl am Steuer. Eine Initiative von Ford.