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Examples: BRANDHOUSE, ANTI-DRINK-DRIVING, FoxP2, South Africa

Ads Archive / Radio

ANTI-DRINK-DRIVING: TURN LEFT

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Original version




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Released: December 2006
Advertiser: BRANDHOUSE BRANDHOUSE
Brand name: ANTI-DRINK-DRIVING ANTI-DRINK-DRIVING
Agency: FoxP2 FoxP2
Country: South Africa South Africa
Category: Public health & safety Public health & safety
Tags: Cape Town Cape Town

Credits:

Advertising Agency: FOXP2, SOUTH AFRICA, Cape Town
Creative Director: ANDREW WHITEHOUSE/JUSTIN GOMES/NOEL COTTRELL
Scriptwriter: JUSTIN GOMES
Agency Producer: JENNI VIVIER
Advertiser's Supervisor: SAMANTHA STROVER
Director: JUSTIN GOMES/ANDREW WHITEHOUSE
Sound Engineer: Arnold Vermaak


Script in English

SFX:driving car, beep

FVO:This is your voice navigation system. In 800 metres turn left where you will hit a lamp-post in approximately one minute. You will wake up in hospital in approximately three days. You will have no feeling in your legs for approximately the rest of your life.

ANN:Drinking and driving could change your life forever. This message brought to you by the Brandhouse Dry Roads initiative.