APPEAL FOR DONATIONS: SMELL

	Download original version (size: 1.7 MB; duration: 00:45)
Released:	December 2007
Advertiser:	THE SRI LANKA FEDERATION OF THE VISUALLY HANDICAPPED
Brand name:	APPEAL FOR DONATIONS
Agency:	PHOENIX O & M
Country:	Sri Lanka
Category:	Public health & safety
Tags:	Colombo

Credits:

Advertising Agency: PHOENIX O & M, SRI LANKA, Colombo
Executive Creative Director: Sumanto Chattopadhyay/ Irvin Weerackody
Creative Director: Sumanto Chattopadhyay
Scriptwriter: Karn Singh/ Francine Roberts
Agency Producer: Hemali Abeywardena


Script in English
FVO: Excuse me, can you tell me how to get to Central Market square?

Child: Ah aunty, follow the smell of freshly boiled gram. Then turn right. No, no, no, no, turn left towards the aroma of Masala Vadai and keep going until you can smell some rubber and oil.

FVO: Okay.

Child: As you pass the smell of...ah incense, turn right. The sweet smell of fruit and vegetables will be very very strong. And there you are, you’re at Central Market Square.

FVO: Ane...Thank You puta.

SFX: Tap of the cane.

ANN: The blind can go far with your support. Donate to the Sri Lanka Federation for the Visually Handicapped. Call 2437768.
Brief Explanation
Puta means child.