APPEAL FOR NRC DONATIONS: NEIGHBOUR

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Released:	January 2008
Advertiser:	THE NORWEGIAN REFUGEE COUNCIL
Brand name:	APPEAL FOR NRC DONATIONS
Agency:	Verdens Sterkeste Mann
Country:	Norway
Category:	Public health & safety
Tags:	Oslo

Credits:

Advertising Agency: SMFB, NORWAY, Oslo
Scriptwriter: Alexander Gjersøe/André Koot/Hans Martin Rønneseth
Account Supervisor: Christian Steen


Script in English
SFX: Footsteps and whistling. Knocking; door opens.

MVO1: Hi there! Are you John?

MVO2: Uh...Yeah?

MVO1: Well, I’m here to tell you that you have twenty seconds to leave all your belongings behind and flee.

MVO2: But, my fami...

MVO1: I'll stay here and wait for your family. You will never see your children again. And your pretty little pregnant wife...Wake up! It’s been fifteen seconds already. Good luck!

ANN: What you just heard happened to Hakeem Cherif from Afghanistan two years ago.
Do you want to make life easier for those who have lost everything? Visit norwegianrefugeecouncil.no

Script in Orginal Language
SFX: Skritt og plystring, så noen som banker på en dør

MVO1: Hei du. Er det du som er Jens?

MVO2: Eh, ja?

MVO1: Ja, du, jeg er her for å fortelle deg at du har 20 sekunder på å forlate alt du eier.

MVO2: Ja, men, famili...

MVO1: Jeg blir her og venter til familien din kommer hjem. Barna dine, de vil du aldri se igjen. Den derre gravide kona di...Våkn opp da, det har gått 15 sekunder. Lykke til da!

ANN: Det du akkurat hørte skjedde med Hakeem Cherif fra Afghanistan for to år siden.
Vil du være med og gjøre livet litt lettere for de som har mistet alt? Gå inn på flyktninghjelpen.no

Brief Explanation
In the safe, wealthy and comfortable habitat of Norway, it's difficult to identify with the troubled lives of the millions of refugees around the globe. We decided to bring the two worlds closer together: an everyday Norwegian setting combined with the true story of a real refugee, as a way of saying 'What if it happened to you?'.