ASTHMA AWARENESS: ASTHMA

	Download original version (size: 1.4 MB; duration: 00:37) Download English version (size: 644.4 KB; duration: 00:41)
Released:	November 2006
Advertiser:	FUNDALER
Brand name:	ASTHMA AWARENESS
Agency:	DIALOGO PUBLICIDAD
Country:	Argentina
Category:	Public health & safety
Tags:	Buenos Aires

Credits:

Advertising Agency: DIALOGO PUBLICIDAD, ARGENTINA, Buenos Aires
Executive Creative Director: Daniel Reynoso
Creative Director: Daniel Alfieri
Agency Producer: María del Carme Carballo


Script in English
MVO:My name is Mariano Funes, they call me Cork, I don’t know why but they call me Cork. I was born in ’78: yes, the year Argentina won the World Soccer Cup. When I was small they discovered I suffered from asthma. I did my primary education at Dorrego School, in third grade I was the flag bearer’s escort; High School at the Jose de San Martin, I had to sit my maths exam four times; I also sat with my class mate Mary in the back seat of the car and la,la,la. She was great, she also gave me a great slap. Afterwards I studied Engineering, I starting going steady, we fought, we fixed up, we got married. I graduated, I bought a dog that I named Chicho; on
Sundays I play soccer, then we have a barbecue; once a month I go to the doctor’s for a check up; I started a literary workshop, and for these vacations, if these rascals haven´t upped the prices, I will see if I can go back to the little house by the sea.

ANN:An asthma patient who controls himself does not remain without air and can lead a normal life. At Fundaler we are here educate, prevent and treat

Script in Orginal Language
MVO:Me llama Mariano Funes, me dicen Corcho, no sé porque pero me dicen Corcho. Nací en el 78, sí el año que Argentina salió campeón de fútbol De chiquito descubrieron que tenía asma. Hice la primaria en el colegio Dorrego, fui escolta en tercero, secundaria en el José de San Martín5, me llevé matemática 4 veces, también me lleve a María mi compañera a la parte de atrás del auto, y ala la, la. Qué linda que era, que lindo cachetazo me dio. Después seguí ingeniería, me puse de novio, me pelié, me arreglé, me casé. Terminé la carrera, me compré un perro Chicho le puse, los domingos juego al fútbol, después asadito, una vez por mes voy al médico a controlarme, empecé un taller literario y estas vacaciones voy a ver si vuelvo a la casita cerca del mar, si no se hicieron los pícaros y subieron los precios.

ANN: Un paciente con asma que se controla no se queda sin aire y tiene una vida normal. Fundaler estamos para educar, prevenir y tratar.